Rob Dyrdek: un imperio nacido del skate

ROB DYRDEK Por Marc Fontrodona Un imperio nacido del skate

[{"selector":"#anim-5d7e1e0f-b446-457d-b869-ad64ef50cb65","keyframes":{"transform":["translate3d(0px, 172.31330%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":4000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-ca4d8765-d11c-43e6-801c-86a041826134 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(0, 0.12345709277238391%, 0)","translate3d(0, 0%, 0)"]},"delay":0,"duration":6000,"fill":"both"}] Rob Dyrdek nació el 28 de junio del 74 en Kettering (Ohio). Ahora vive en Beverly Hills, Los Ángeles, en una lujosa mansión.

[{"selector":"#anim-0579c3d6-4408-459b-9e10-9486366d679d","keyframes":{"transform":["translate3d(0px, 172.31330%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":4000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d79f1fd3-5905-4d35-a828-e40d32edb46a [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(0, 0.12345709277238391%, 0)","translate3d(0, 0%, 0)"]},"delay":0,"duration":6000,"fill":"both"}] Rob comenzó a patinar profesionalmente a los 11 años y a los 16 se trasladó a California para dedicarse a ello al 100%.

[{"selector":"#anim-6d14ea60-6a40-4940-b479-21c9c962a052","keyframes":{"transform":["translate3d(0px, 172.31330%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":4000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-2c717fb0-1d6a-4103-82e2-39c20eb7d8b0 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(0, 0.12345709277238391%, 0)","translate3d(0, 0%, 0)"]},"delay":0,"duration":6000,"fill":"both"}] En 1991, con 17 años, Alien Workshop le hizo Pro, lanzando tablas de skate con su nombre.

[{"selector":"#anim-7552e2e9-12f2-42ba-b48a-aaf46e011f3a","keyframes":{"transform":["translate3d(0px, 172.31330%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":4000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-858bdf3e-0054-45ce-8357-52ce9b908e3a [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(0, 0.12345709277238391%, 0)","translate3d(0, 0%, 0)"]},"delay":0,"duration":6000,"fill":"both"}] Ese mismo año ya dio pistas sobre su visión empresarial: fundó su primera empresa, Orion Trucks, de accesorios para skate.

[{"selector":"#anim-6acec369-3f3a-43f0-90ac-c7fba6707f93","keyframes":{"transform":["translate3d(100.00000%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":4000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-66ed9c69-01b6-4392-9ae0-c678c427ea29 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(0, 0.12345709277238391%, 0)","translate3d(0, 0%, 0)"]},"delay":0,"duration":6000,"fill":"both"}] A nivel deportivo llegó a batir varios récords mundiales de skate, como el de la tabla más grande jamás construida.

[{"selector":"#anim-83120ec0-1683-4e11-b468-64394002994c","keyframes":{"transform":["translate3d(0px, 172.31330%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":4000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-9f64a37e-02b9-483e-a81f-e63e6522a02e [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(0, 0.12345709277238391%, 0)","translate3d(0, 0%, 0)"]},"delay":0,"duration":6000,"fill":"both"}] En 2005 diseñó y construyó la primera skateplaza del mundo, la Rob Dyrdek/DC Shoes Skate Plaza.

[{"selector":"#anim-80b35533-3a4d-417d-81bf-b1e2213f0ad3","keyframes":{"transform":["translate3d(0px, 172.31330%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":4000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-0615a2bf-97b6-4bcc-9a88-9d403763c7ce [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(0, 0.12345709277238391%, 0)","translate3d(0, 0%, 0)"]},"delay":0,"duration":6000,"fill":"both"}] Aunque no fundó DC Shoes, colaboró con la marca durante 20 años, lanzando una treintena de modelos de zapatillas.

[{"selector":"#anim-b4acd120-7d7b-4916-878c-61c54cba2b45","keyframes":{"transform":["translate3d(0px, 172.31330%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":4000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-8a7dc34f-e3ba-4979-b8fe-30a8475256e5 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(0, 0.12345709277238391%, 0)","translate3d(0, 0%, 0)"]},"delay":0,"duration":6000,"fill":"both"}] En TV ha protagonizado Rob & Big, Fantasy Factory (hasta 100.000$ por episodio) y desde 2011 Ridiculousness (Vergüenza Ajena).

[{"selector":"#anim-ad5c2a78-a651-4cf2-b4b1-1d176dfb6609","keyframes":{"transform":["translate3d(0px, 172.31330%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":4000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-864b18ba-8613-4678-9fb9-6bc485271bdb [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(0, 0.12345709277238391%, 0)","translate3d(0, 0%, 0)"]},"delay":0,"duration":6000,"fill":"both"}] En 2016 fundó Dyrdek machine, incubadora de negocios como Lusso Cloud (calzado de lujo) o Mindright (snacks funcionales).

[{"selector":"#anim-98212045-f958-4967-9a15-2c7cf2c8a0d8","keyframes":{"transform":["translate3d(0px, 172.31330%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":4000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-4420234a-4f40-4415-89a2-cc0690b38abe [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(0, 0.12345709277238391%, 0)","translate3d(0, 0%, 0)"]},"delay":0,"duration":6000,"fill":"both"}] Fundó la Street League Skateboarding en 2010. En 2020 la fusionó con Nitro Circus y su productora, Superjacket Productions.

[{"selector":"#anim-5885ac8b-e16c-42f9-b65c-c438eb12fae7","keyframes":{"transform":["translate3d(0px, 172.31330%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":4000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d4029186-7f56-4002-93e0-091c5164a922 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(0, 0.12345709277238391%, 0)","translate3d(0, 0%, 0)"]},"delay":0,"duration":6000,"fill":"both"}] De dicha unión -Thrill One Sports & Entertainment- y tantos otros negocios se forja un patrimonio neto de 100 millones de dólares.

[{"selector":"#anim-70b20b83-faf2-49a7-b615-9dd97299fd77","keyframes":{"transform":["translate3d(0px, 172.31330%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":4000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a6eaa4dc-f8aa-4fdd-a581-856618d316c1 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(0, 0.12345709277238391%, 0)","translate3d(0, 0%, 0)"]},"delay":0,"duration":6000,"fill":"both"}] Con patrimonio inmobiliario amplio y variado. Vive en una mansión de 6 millones con su mujer e hijos.

[{"selector":"#anim-3d2d46e7-bbb6-472b-90fd-cd03e734b38d","keyframes":{"transform":["translate3d(0px, 172.31330%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":4000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-170304f1-dcca-482c-b16b-4e15314c2d01 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(41.87924014931284%, 0, 0)","translate3d(0%, 0, 0)"]},"delay":0,"duration":6000,"fill":"both"}] Entre otros coches tiene un Porsche Panamera Turbo, un Chevrolet Camaro del 69 y un Ferrari 612 Scahlietti.

[{"selector":"#anim-7bf59714-6730-40b3-9d9c-2c296bdfdecf","keyframes":{"transform":["translate3d(0px, 172.31330%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":4000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-72e0f3c7-b0b0-4132-a583-adc46510bf9d [data-leaf-element=\"true\"]","keyframes":{"transform":["translate3d(0, 0.12345709277238391%, 0)","translate3d(0, 0%, 0)"]},"delay":0,"duration":6000,"fill":"both"}] Ejerce de “coach” y entre otras cosas Rob Dyrdek dice que “todo en la vida es una fantasía hasta que eliges hacerlo realidad”.

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